“Also in Marseille, at the heart of the Belle de Mai Media Park, Euro RSCG Compagnie 360 (HAVAS Group),France’s fifth largest communication agency, is developing the global
communication strategies of its major corporate clients.”
“Our 400 employees, spread throughout 9 cities in France, are developing a 360° communication strategy for leading companies in France and throughout the world.
In effect, we take care of their sales communication (advertising campaigns), Customer Relationship Management, sales promotion and the development of new media (internet and mobile) communication.
In the Belle de Mai Media Park, with its concentration of media companies and the presence of innovative enterprises in the fields of mobile and internet technology, we have found a favourable environment in which to create and develop our activities.
The Media Park support teams have been able to provide us with a specific office layout which is in keeping with the image of our agency. Choosing Marseille gives us the opportunity to manage a number of our key accounts from a single location, whilst expanding our regional presence.
The TGV, which runs the length of the Media Park, links Marseille to Paris in 3 hours and allows us to manage the communication strategies of our Parisbased customers whilst benefiting from the economic development of a rapidly growing southern European metropolis.
In 2007, Marseille will once again be a hive of activity when it welcomes the Rugby World Cup. Euro RSCG Compagnie 360 will be in charge of communication for Peugeot, one of the main partners of this event.”
